围剿Android（围剿Android）

　 围剿Android（围剿Android）

　A series of patent lawsuits filed by Android is confusing the prospects for the fastest mobile operating system.

　Since Google announced the Android operating system in November 2007, some mobile phone manufacturers have reversed their disadvantages, and some manufacturers have brought it back to life, while some manufacturers have caught up with the last bus of industry change through it.

　The Android platform that has grown through barbaric growth has finally grown into Apple's biggest enemy, while Apple and Microsoft have used patents to sell Android.

　Patent litigation has become the industry norm, but the camp behind apple and Android manufacturers patent war, is a fierce fight for the interests, in addition, in which Microsoft quietly flashed great figure, Oracle also continue to put pressure on Google, which may make the Android before the king cast a shadow. When the cost increases, will Android be the first choice for mobile phone manufacturers? Will MeeGo and WindowsPhone7 emerge from behind Android?

　The apple HTC was in full swing

　Patent is both a spear and a shield.

　In July 26th, HTC (HTC), which had been fighting apple for days, finally had further news.

　According to foreign media reports, HTCCFO HTC and apple Jue said, willing to negotiate in order to resolve their patent disputes.

　"We have to sit down and solve this problem. We are open to negotiations between the two sides.". We are willing to accept any settlement as long as the solution and the relevant terms are fair and reasonable. Even before the first trial came out, we had negotiated apple off and on." Yung Jue said.

　This may be the twists and turns of the patent war, most expected to end, but still only limited to the attitude of HTC.

　In March 2010, the Apple Corp filed a lawsuit against the ITC (US International Trade Commission), saying HTC infringed on patents such as iPhone products. In May of the same year, HTC counterclaim apple infringement. When the two sides deadlocked, in April this year, ITC once expressed support for HTC, because "no reliable evidence of HTC infringement was found."". Subsequently, unwilling Apple Corp in July 8th, once again launched HTC involving 10 patent infringement of patent litigation.

　HTC related to the weekly Times reporter said, recently, HTC has received notice of the preliminary determination of ITC, according to apple in March 2010 to ITC HTC claimed that the company violated 10 patents in the case, judge ITC preliminary determination of which 2 patent infringement was established, but so far, a detailed description of HTC has not been informed of the preliminary judgment complete content and judge why judge.

　In a statement to the newspaper by HTC, Lei Yiyu, chief justice of the HTC, said: "we are confident and fully prepared for the appeal and will take all possible means to defend our rights and interests.". In this case, we are confident that we have prepared a comprehensive response."

　The best defense is offense. In fact, in addition to the appeal, HTC is also counter apple. In July 6, 2011, HTC acquired S3Graphics graphics chip manufacturers, the company from the via,

　HTC and the actual control via per capita for Wang Xuehong.

　In July 1st, ITC said Apple violated two of S3Graphics's technology patents. S3Graphics owns patents, and apple is at least unable to steer clear of it because Apple's A5 processor relies on the company's patents. This has become an important chip in HTC's hands, and the outside world thinks it is likely that Apple will be pulled back to the negotiating table.

　In addition to HTC and apple in full swing, Samsung is also fighting with apple. In April, apple filed a lawsuit in an American court accusing SamSung of infringing Apple's patent and trademark rights. A few days later, Samsung sued apple in South Korea, Seoul, Japan, Tokyo and Munich, Germany, and said Apple infringed their technology patents. At the end of June, Samsung and apple in the United States to initiate patent litigation.

　Patent war that can not be lost

　For the Android camp, it's a losing battle.

　Apple first pointed its finger at Samsung and HTC, not for no reason. Samsung and HTC are Apple's main competitors.

　Data show that, in the first quarter of this year's smartphone sales, the top five are NOKIA, apple, RIM, Samsung and HTC. NOKIA has temporarily been unable to develop an effective offensive with Symbian, the decline is obvious, and RIM's market share has also declined significantly.

　But Samsung and HTC are on the rise, and they represent the rise of the Android camp. Market research firm IDC predicts that the average annual sales growth of Android phones between 2010 and 2015 will be as high as 43.3%, compared with 28.5% for apple. According to an industry source said that the current Android platform mobile phone market share in some areas, has exceeded Apple's iPhone.

　According to foreign analysts predict that Samsung smartphone sales in the second quarter is likely to have defeated NOKIA and apple. It is understood that, at present, Samsung has launched GalaxySII in the world, including China, which is likely to further boost Samsung's mobile phone sales.

　Therefore, relative to the collection of royalties, apple is more willing to pin down the Android platform. In December 6th of this year, ITC HTC of Apple will sue the case for a final decision, if ITC finds a product infringement, will have the right to prohibit these products market in the United States, this is a heavy blow for HTC.

　Another aspect, these patents are widely used in the Android platform, and if Apple extended front, Samsung, Motorola, Sony Ericsson and LG and other manufacturers will be hit.

　"Patent, it can be said that changes in the depth of the industrial chain." Communications expert Fu Liang told times weekly reporter, recently, HTC acquisition of S3Graphics, as well as Google purchase patent action, you can see that the smart phone system into the second stage of the development of the state.

　In fact, this state of affairs is probably due to the present passivity. A few days ago, Google CEO Eric? Schmidt publicly said on HTC support, and said, Google has HTC and Android communication issues, and give support, therefore, Google HTC to finally win this lawsuit is sure.

　At the same time, Google is also in patent arms. Previously, Google had spent $900 million on the acquisition of Nortel's Nortel patents, but as a result, the consortium of companies such as apple, Microsoft and RIM bought nearly 6000 patents for Nortel at $4 billion 500 million. That puts Google at a disadvantage.

　However, the latest news shows that Google is likely to sell in the wireless technology developer InterDigital acquisition. Statistics show that the company holds 8800 technical patents. And that's exactly what Google needs. According to foreign media reports, Google and apple speakers refused to answer whether interested in the acquisition of InterDigital issues.

　But not long ago, Volcker, Google's general counsel, told the media that Google is now considering ways of buying patents to keep itself at the same level as its competitors. At the same time, he also believes that in these proceedings, all parties have a certain strength, each company has the opportunity to prevent the rival company's products into the U.S. market.

　Microsoft profits from Android

　Not only is the apple in the battle to Android, Microsoft is also in the spoiler.

　Microsoft is hunting Android equipment vendors through patents, after an analysis by foreign analysts said HTC needed to pay $5 to Microsoft for every Android cell phone.

　Why would Microsoft, the patent behemoth, own a patent on the Android system? In fact, Android system is based on Google Linux platform development, Linux and Microsoft fight for many years, involving many patents, in which some patents almost impossible to bypass.

　It is with a big stick that Microsoft can choose to sell to Android device makers. In addition to HTC, sources said, Microsoft has several other equipment manufacturers signed a patent license agreement, in addition, Microsoft is currently the highest selling Android to Samsung for patent fees, Microsoft had asked for $15, the two sides are still in negotiations.

　"Microsoft will start with larger shipments."." A domestic mobile phone manufacturers insiders told times weekly reporter, if not done, Microsoft is also difficult to collect royalties, you can say Microsoft has been waiting for business bigger. He admitted that even the choice of WindowsPhone7 also pay Microsoft, which means that in the future it is difficult to find a true sense of the free operating system.

　Since last year, Microsoft officially launched an attack on Android equipment vendors. Earlier last year, Microsoft sued HTC, then two companies reached a settlement, however, the cost of HTC is not just $5 per Android mobile phone, HTC also developed WindowsPhone7 phones for Microsoft. However, the HTC Android platform with two legs achieved good sales performance.

　Last October, Microsoft sued Motorola Android mobile phone Microsoft infringed 9 patents, the deep-seated problems behind it is because Motorola uses the Android operating system, and in the absence of WindowsPhone7. Motorola countered by accusing Microsoft of Xbox infringement.

　But ironically, Microsoft received royalties on the Android system,

　It will be more expensive than WindowsPhone7's license fee. Microsoft is estimated to spend about $900 million a year in revenue if Microsoft lets Android device vendors, including tablets, pay licensing fees of $5 each. However, according to foreign analysts expect, Microsoft WindowsPhone mobile phone annual sales of about 12 million units, if in accordance with the $15 per license fee calculation, Microsoft can only get $180 million per year from which revenue.

　While the data remain uncertain, the deal is theoretically very cost-effective, and Microsoft can hit the Android target. Fu Liang will talk about, in addition to the real gains, Microsoft also has paving the way for the future of WindowsPhone7 factors, two aspects for Microsoft is good.

　Android cost or increase

　In addition to apple and Microsoft's patent offensive, Oracle is also looking for trouble with the Android system.

　Oracle sued Google last August, accusing Android of alleged infringement of patent rights and copyrights relating to Java. Java was developed by Sun, which was acquired by Oracle last year.

　In June this year, the Oracle asked Google to make compensation, on the issue of infringement later in July, Oracle documents submitted by exposure, it requires Google to pay $900 million to $1 billion 400 million in compensation, and share the Google Android system business advertising revenue 15%.

　Lawsuits involving intellectual property rights have begun to stir up speculation about the prospects for Android. However, for some mobile phone manufacturers, the choice is not much.

　Compared with Motorola, who had a cheeky face with Microsoft, he was determined to cooperate with Google. Meng Pu, President of Motorola Greater China, told the media recently that Motorola will continue to adopt the Android operating system. July 25th, Motorola China stakeholders told times weekly reporter, Microsoft has not received relevant information about patent fees, and Motorola will adhere to the Android operating system.

　"There is no choice." Communications expert Xiang Ligang told the weekly Times reporter, for manufacturers, the choice now is not much, even if the cost is increased, the apple system is closed, the Microsoft system to charge their own system cost is very high, but the cost of this part may be reflected in the retail price. However, if Apple and Microsoft and other companies in charge of multi licensing fees, for the Android system, the cost may be higher than WindowsPhone7, does this mean that some vendors will be Microsoft draw?

　Not long ago, there was news that ZTE, a domestic maker, might soon launch a WindowsPhone7 operating system. ZTE relevant person in charge of the times weekly reporter confirmed the news. He said that at present, ZTE has not yet officially launched the product, but can be exact to inform, ZTE is ongoing related research and development. He said, WindowsMobile operating system is a very mature operating system, with high compatibility and usability of the computer is its striking feature, they believe that with the WindowsMobile system, the future will further mature upgrade, get more recognition in the market, ZTE and Microsoft will launch with the intelligent terminal products,

　Especially high-end products.

　The person in charge said, because ZTE has been in the Windows system before the input, such as the previous WM6.5, all the R & D costs have been included, so there is no direct change in R & D, marketing costs. But he also said that ZTE needed to pay a fee based on the agreement between the two sides, but he did not disclose the specific amount involved in the case of commercial secrets.

　"The current situation is that Android has been recognized by manufacturers and consumers." A domestic mobile phone manufacturers who told reporters that now many manufacturers are paying close attention to the dynamic Android, but so far, Microsoft and apple have not started to make moves to more enterprises, in addition, if the patent fee can undertake, the strategies of the companies will not be much change.

　Fu Liang believes that the current MeeGo and WindowsPhone7 have the potential, however, according to the current trend, the threshold has become increasingly high, and after the operating system of the patent pressure, new platform development will be increasingly difficult.

　VMware president of Greater China Song Jiayu: decisive battle cloud computing, master application data wins

　Newspaper reporter Li Yinghuan from Beijing

　"Cloud computing is not only a breakthrough in computing, but also a breakthrough in business models. At present, more and more cloud computing or cloud services programs are being implemented." Not long ago, Song Jiayu, President of Greater China at VMware, said in a new product campaign.

　In order to help achieve the landing of cloud computing, VMware has been planning and developing cloud based computing products in recent years, including the recently launched cloud infrastructure suite.

　"2 years ago, when cloud computing was introduced, it was simply regarded as a concept, but today more than 50% of companies use virtualization technology." Virtualization is an important catalyst for the transformation of Xiang Yun computing, but only virtualization is not enough, and the cloud computing industry needs the whole industry to push together.

　In the face of the Chinese government is vigorously promoting the cloud computing projects, VMware timely launch of the "government cloud"". What is government cloud?

　In July 17th, when interviewed by times weekly reporter, Song Jiayu gave the answer. , who has been in the IT industry for 30 years and has a deeper understanding of cloud computing, has been in the IBM industry for many years.

　It's not easy to break through the business model

　Die Zeit: what kind of business model in order to allow cloud computing really "landing"?

　Song Jiayu: cloud computing has talked for a long time, but so far, the industry is still groping, that is this business model. How to do business model, there are three factors, first, how do enterprises do cloud computing? Build it yourself or buy a cloud service? Who should I buy with? Is the service provider a telecom operator or a company like Baidu and Alibaba? Or between the two in the gold data, world wide data, this company, with whom to buy services? Second, when buying a cloud service, what is the billing mode? Third, if there is a conflict, who has credibility can solve the problem. When these three things are ready, the implementation of cloud computing can be completely landed, you can let everyone enjoy the benefits of the cloud.

　Times weekly: at present, different companies are talking about cloud computing, and now there is no unified cloud computing standards, each said, and even some companies are based on their own advantages, proposed a cloud computing program. But what kind of cloud computing do users need? You talk about it from an objective and impartial point of view.

　Song Jiayu: from an IT practitioner's point of view, I think that cloud computing has brought several subversion, the first subversion, from the user side, the user will not be subject to any restrictions on a device. Any user will be free to use these applications and data in the future. The second subversion in the application, the operating system of all devices should be cross platform, whether it is Windows, or Unix or Linux, no longer bound. The third subversion is virtualization, which will completely liberate the very closed environment of traditional physical resources, and different physical resources will be integrated and applied.

　Only by doing so can we say real cloud computing, rather than cloud computing, which is in its own interest. I personally feel that the wave of cloud computing is very large, VMware thinks in cloud computing, we stand in a strategic position, but I sometimes worry about, we have the burden of the past. We should not only review what our burden is, but also remove this burden. Only such enterprises can do well in cloud computing.

　Die Zeit: Companies in the same industry are doing cloud computing, although there are many different, but in a user oriented. From this perspective, cloud computing will be the same. In the future, what is the root of the success of cloud computing?

　Song Jiayu: I think the real application and data, those who really have access to the application data service will win. Vendors don't think they're too smart. They really have applications and data. That's the customer. And some partners, you have to find them. In China, there is a big difference, the government is absolutely important, which is more powerful than any other government, so we must see clearly what direction the government is pushing. These three things hold, I think customers, partners, the government, the key application data to grasp, and finally win the odds will be much greater. Good products are not necessarily the last to win. There are too many examples in history. For cloud computing, this is what you want to know, and the application data is the most important.

　China's "government cloud" development ahead

　Times weekly: at present, the Chinese government has vigorously developed cloud computing, and even governments around the world have taken cloud computing as a pillar industry to stimulate the local economy. Is it necessary to do so? What are the benefits for the cloud computing industry?

　Song Jiayu: I think the country in the "12th Five-Year" in the cloud computing is put in a macroscopic examination, indeed in the establishment of economic behavior, not a purely scientific behavior, so for the local government to promote cloud computing projects, can be interpreted as political and economic behavior, not only is a behavior of science and technology. But from this point of view, the government in promoting cloud computing projects, we must think from the economic point of view.

　Die Zeit: Cloud Computing in general public cloud, private cloud, hybrid cloud, but also from the service provider's perspective, named for the commercial cloud, cloud Telecom, but VMware company launched a "government cloud" program, which is how to define?

　Song Jiayu: and the Chinese government will cloud computing included in the national "12th Five-Year" strategic planning, "government clouds" is also an important strategic direction of VMware China's plan from 2011 to 2015. VMware actually agrees with this view of the Chinese government and is actively participating in it. We hope that with the Chinese government, as well as the domestic cloud computing industry chain of friends, together to promote the development of cloud computing in the country. This is what we call the "government cloud" program.

　In fact, VMware's "government cloud" program is not a traditional channel cooperation, but to help China establish a sound cloud computing industry chain. Therefore, we and partners will have a variety of modes of cooperation. For example, in some cooperation, VMware is only experts to help local cloud computing vendors improve their solutions, some cooperation will involve the product level, some cooperation is similar to a strategic investment. In fact, a lot of cooperation is virtually unprofitable.

　Die Zeit: in different forms of cloud, the development of government clouds will be more advanced?

　Song Jiayu: under the policy support, the government cloud will develop very quickly, moreover has a "leader" the effect. Government cloud action will be the fastest, but this does not mean that the government will have a lot of revenue cloud. The government to promote cloud computing, will promote the Chinese for cloud understanding and may find out the business model, has great significance and even create ecological environment, so the government is absolutely necessary to do this thing.

　Times weekly: at present, every city in China is promoting this cloud computing center. Do you think that every city in China needs to build a cloud computing center? Will duplicate construction happen?

　Song Jiayu: not exactly. But it's a process that can not be avoided. Now, the government's cloud computing program is more like educating the entire market. This is the responsibility of the government. When it comes to a certain scale, it will naturally balance. Sometimes it's like a pendulum, swinging from side to side, and finally to the middle. If the first step is not put too far, when placed in the middle of the intensity will not be enough, so first put in the past, and then it will naturally put back, and finally parked in the middle.

　Times weekly: what cooperation does VMware company have with the government at present?

　Song Jiayu: Beijing "cloud base" is the first cloud computing industry incubation and demonstration base in Beijing "Xiangyun plan", and VMware has started good cooperation with VMware cloud base of Beijing Tiandi cloud company. VMware's virtualization software has been pre installed on the world's ultra cloud server. In addition to cloud base, in other cities, VMware, some local governments and local cloud computing companies are doing similar cooperation. If the entire cloud environment in China has been built up, it will be a good thing for China, and it will definitely be a good thing for VMware, so we will be willing to invest in this incubation period.

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